FAQ
Questions painters ask us
Short, honest answers. If yours is not here, call us at 385-412-9827 or book a strategy session and ask Tyson directly.
What are Google Local Service Ads?
The listings at the very top of Google, above the regular ads and the map, that show a business name, rating and reviews. Homeowners call the business directly from the listing. You pay Google per lead, not per click.
How is this different from buying leads?
With lead-selling services, the same homeowner is sold to several contractors at once. With Local Service Ads, the homeowner chooses you, calls your number, and nobody else gets that lead. We are a marketing agency that runs the ads for you, not a lead-generation company.
What does a lead cost?
Typically $30 to $70 depending on your market and the service, about $50 on average, paid directly to Google. Each lead goes to you and only you. If there are no leads, Google charges nothing. Leads that are spam, the wrong service or outside your area are disputed and refunded.
Why does the lead cost range so much?
Text message leads are usually cheaper, around $30 to $40, while phone call leads are usually closer to $60 to $70. The cost also depends on your market, how much competition there is and the type of job.
Is there a setup fee?
Yes, a one-time setup fee: $297 for Basic, $397 for Advanced and $497 for Domination. It covers verification and building your Local Service Ads profile. After that it is just the monthly plan.
How much should I budget for ads on top of the monthly plan?
Most painters start between $150 and $400 a week, paid to Google. We set the number together on the strategy session based on your market and how many jobs you want.
How long does verification take?
Plan on 2 to 4 weeks to be safe. It is sometimes faster. Google checks your business license, your general liability insurance and the owner’s background. If you do not get verified, we give you your money back.
How many calls will I get?
Most of our clients see 5 to 15 calls a month, and some get 20 in a week. It depends on your market, your reviews and your budget.
What is the difference between the plans?
Every plan gets you verified, set up and ranked. Advanced adds an AI summary of every lead and a weekly report. Domination adds AI answering for missed calls and instant text-backs, which matters most if you miss calls or cover more than one area.
Is there a contract?
No. It is a month-to-month agreement and you can cancel with two business days’ notice. If you leave, your ads stay set up and you can keep running them yourself.
Can I switch plans later?
Yes, any time. Many painters start on Basic or Advanced and move up once the calls are coming in.
Do you share leads with other painters?
Never. With Local Service Ads the homeowner calls your number from your listing, so the lead is yours alone. We do not resell leads, pass them around or send the same homeowner to several contractors.
What does the AI answering service actually do?
When you cannot pick up, it answers the call, handles the homeowner’s questions about your services and area, collects the job details, and either transfers the call to you or sends you a summary. After hours it texts back within seconds. You can try it yourself: tap “Give our AI a call” anywhere on this site and ask it for an estimate.
Do you build websites or do SEO?
No. We do one thing: Local Service Ads for painting companies. We are happy to point you to someone for the rest.
Ready to find out if Local Service Ads fit your business?
Schedule a free 30-minute strategy session with Tyson. We look at your market, your reviews and your budget and tell you honestly whether Local Service Ads will work for you.